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Rahman, 57, is the first major international artist from S Asia to have endorsed Harris, who is of mixed Indian and African origin.
“With this performance, A R Rahman has added his voice to a chorus of leaders and artists who are standing up for progress and representation in America,” said Shekar Narasimhan, chairman of the AAPI Victory Fund.
“This is more than just a musical event, it’s a call to action for our communities to engage and vote for the future we want to see,” he said after AAPI Victory Fund announced that Rahman, the globally renowned Indian composer and musician, has recorded an exclusive 30-minute performance in support Harris’s 2024 presidential campaign.
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The exclusive performance is set to be broadcast on AAPI Victory Fund’s YouTube but also across major South Asian networks, including AVS and TV Asia, as part of a strategic push to galvanise support for Kamala Harris among South Asian voters worldwide.
It will be broadcast on AAPI Victory Fund’s YouTube on October 13 at 8 pm ET.
The 30-minute show will feature some of Rahman’s most beloved songs, interspersed with messages highlighting Kamala Harris’s historic candidacy and commitment to the AAPI community, a media release said.
AAPI Victory Fund also released a teaser video on YouTube in which A R Rahman along with Rahman and Indiaspora Founder M R Rangaswami are seen preparing for the performance.