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“The idea that Amazon CEO Jeff Bezos has pioneered a new business paradigm is silly,” began the article featuring a caricature of Bezos inside a bomb. Dismissing him as “just another middleman,” read the article. It further read, “Net will be firms that sell their own products directly to consumers.”
Bezos wrote, “Listen and be open, but don’t let anybody tell you who you are. This was just one of the many stories telling us all the ways we were going to fail. Today, Amazon is one of the world’s most successful companies and has revolutionized two entirely different industries.”
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The tweet received a response from Tesla CEO Elon Musk, who poked fun at the Amazon founder and replied with a silver medal emoji.