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The brand is now being accused of cultural appropriation for creating a garment inspired by the classic keffiyeh, a symbol of Palestinian nationalism.
Diet Prada, an Instagram fashion watchdog, pointed out in a post. They wrote, “So LVMH’s stance on politics is ‘neutral’, but they’re still making a $705 logo-emblazoned keffiyeh, which is a traditional Arab headdress that’s become a symbol of Palestinian nationalism.”
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Apart from accusing the fashion brand of “cultural appropriation” netizens were also quick to notice the colors on the keffiyeh — blue and white — and questioned whether the brand purposely chose the colors of Israel’s flag.