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Star has come out with a value pack for Karnataka at Re 1 a day, executive vice-president of Star India S Rajaraman told reporters here. He said the entertainment company has built its offerings around drama, sports and infotainment which any household would require.
Rajaraman said that the seven value packs have been designed with regional flavour in Kannada, Hindi, Marathi, Bengali, Telugu, Malayalam and Tamil. He informed that the package that comes with a bunch of channels offers Star Sports 1 in Kannada, Hindi, Telugu and Tamil apart from three sports channels.
There were also entertainment, movie, sports and educational programmes on offer except for Kannada and Tamil where the category ‘movie’ is not included, he added.
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He said the value pack starts from Rs 25 to a maximum of Rs 49 per month whereas Star Premium pack ranges from Rs 69 to Rs 79 per month. These tariffs exclude taxes, he said.
Star Premium has all the four packages including Star World, Star Movies and Fox Life apart from the channels offered in a value pack, he said.
The premium channels come in the high- definition and the rates were nominal, Rajaraman said.
Star has been in the country for 25 years aiming at providing entertainment programmes at an affordable price and the channel.